The sustainable forestry message will be driven home, courtesy of new billboards installed across the Northeast. A sign was recently unveiled on Highway 11 south of West Road outside Haileybury. Pictured above at the unveiling were some of the campaign’s local supporters – from left, Temiskaming Shores Mayor Carman Kidd; Jake Mazzetti of EACOM Timber in Elk Lake; Danny Whalen, president of the Federation of Northern Ontario Municipalities and a Temiskaming Shores councillor; Doug Niemi of Niemi Trucking; Fred Mackewn of South Wabi Sawmill; Al Legros of Resource Tech Management; Jeff Barton, the project’s forestry adviser to Temiskaming Shores; Tammy Mazzetti of Georgia-Pacific in Englehart; and Michael Werner of First Resource Management Group. (Staff photo by Diane Johnston)